Facebook’s New Graph Search: What It Means For You and Your Company

There is no question that Facebook and its innovations over the years have changed the way we communicate and stay connected. Though some may not want to admit it, Facebook, along with many other social networking sites, have become a way of life. Whether you are marketing your company’s brand, or building personal relationships, our society has become reliant on Facebook as a way to stay connected to the world around us.   Hoping to make searches within Facebook much easier, Facebook took a big step earlier this week in announcing their new Graph Search. Striving to connect the Facebook user experience throughout the web, this new search engine will make sharing information easier than before. Allowing you to find things, people, or businesses based on interests and recommendations of friends, this internal search engine is a game changer when it comes to marketing a brand or building relationships.   Focusing on four main...

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We Are Hiring: Social Media & PR Specialist

We are hiring a full time Social Media and PR Specialist. We need someone with 2 to 3 years of experience, ideally with another marketing agency or PR firm, in a similar role.   We will be evaluating candidates based on the following criteria:   Writing: We need someone with excellent writing and editing skills that is comfortable writing for business-to-business products and services like trucks and financing and technology and home health care and drywall, and more. They must also be able to help write proposals, press releases and blog posts, and be able to summarize research and develop creative briefs.   Social Media: We need someone who is familiar and not afraid of diving into and implementing newly established social media programs for our clients. Must understand how we use social media outlets like Twitter, Facebook, YouTube, Wordpress and others to reach our target audience who are business decision makers. Must manage, tweet, post,...

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