George Rafeedie

Simple, fun and impactful way to tell your story

We recently completed a video and started a YouTube channel for SmartSignal, a technology company that helps avoid the surprises of costly equipment hiccups and shutdowns in the power and oil/gas industries with their leading analytic predictive and diagnostic software, technologies and services.   This video features SmartSignal’s Plant Availability and Performance Solution and communicates …

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BMA Engage 2010 Reactions

Last week we were part of a great team of people “covering” BMA Engage, the 2010 national conference of the Business Marketing Association. If you missed the action, don’t fear. A fabulous tool used during the conference helped aggregate all social media being conducted at the conference — twitter feeds, youtube videos, photos, blogging and …

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Networking Week with Tell Your Story

Tell Your Story will be attending the national Business Marketing Association national conference this week in Chicago. We are part of the official social media team covering the event. If you can’t make the conference, follow the team here: http://www.marketing.org/i4a/pages/index.cfm?pageID=5126   Also, I along with other Northwestern integrated marketing graduate alum are putting on the …

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Two Gold Awards at Chicago BMA Towers

We were awarded two Gold honors at the 27th Annual Chicago Business Marketing Association Tower Awards last week.For home healthcare coding client Daymarck, we entered work within two categories – “Total Communications Under $200,000” and “Video Production – Sales, Product and Corporate Promotions.”   Being a small agency helping clients with smaller budgets, it is …

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Develop and inspire the builders of marketing

Rishad Tobaccowala from Publicis Group’s VivaKi talks about how the great innovators of history were builders first, and the same holds true through the history of great marketing. Hire and develop the creative builders first, let them fail and learn from their mistakes. He says that excellence, creativity and innovation start with great people and …

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