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WaterCooler TV Season 1

That’s a wrap! In February, Tell Your Story and FUNGI Media launched WaterCooler TV, a twist on your typical water cooler conversations, to highlight great stories in the business world. During Season 1, we hosted a variety of business leaders, marketers and founders, and chatted around the quintessential water cooler about everything from building community and franchising to self-driving cars, meteorology and more. Here’s a recap of Season 1:   Episode 1 | Smarketing 101 with Rebecca Oistad   https://www.youtube.com/watch?v=FOnRcPAqlsI   In Episode 1, we talked about marketing strategy, understanding your audience and putting what you’ve learned from past successes into practice for the future with Rebecca Oistad, VP of Marketing at TPC Training.   Episode 2 | The Juice on Twisted Alchemy   [embed]https://www.youtube.com/watch?v=KRQ_cD2QYyg[/embed]   Cheers to this episode with the Scott and Kim Holstein, co-founders of Twisted Alchemy! Hear about the inspiration behind their curated, cold-pressed juice biz and how it all began with a birthday party.   Episode 3 | Franchising...

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Tell Your Story Expands Digital Media, Lead Gen Capabilities

We are very excited to announce that we have greatly expanded our digital media planning and buying capabilities with the addition of Joe Porter as our new Director, Digital Paid Media. Joe comes to us with over twelve years of digital media buying experience, most recently with Cengage Learning, where he led a team of marketers in a similar role.   We have known and collaborated with Joe for a long time. He builds on our capability of paid social media and expands us into search engine marketing, digital display advertising, and remarketing, as well as bolstering our overall planning and analytics capabilities.   While Tell Your Story has implemented broad digital media buying for years, especially social media buying, Joe brings a depth of knowledge and capability that greatly enhances our offerings. We have always been broad integrated marketers. With Joe on board it helps us think and implement on more of the...

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Tell Your Story Shares Rebranding Advice with NBC Chicago’s Inc. Well

Tell Your Story founder George Rafeedie took a turn as guest blogger for Inc.Well, a Chicago how-to business blog, giving some good rebranding advice.   When faced with revamping brand identity, businesses large and small will find these tips valuable. At the core, it is knowing your message and purpose – your story – that will keep your brand successful, and your customers happy.   Read what George had to say here: How to Revamp Your Brand without Losing (and Confusing) Customers...

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