Brand Identity

brand identity design services

Brand Identity

Designing a distinct brand

A unique, relevant brand identity is an important part of an organization’s story. Whether you need a complete overhaul or just a refresh, our experienced designers can develop a strong visual expression — logo, color palette, typography, voice, graphics — for your brand.

6 Steps of
Brand Identity Process

1

Creative brief

Getting aligned on the strategy, vision and what makes your brand unique

2

Logo exploration

Development of logo options for review and feedback; top 2-3 selected for refinement

3

Color palette

Exploration of different palettes applied to top logo contenders for review and feedback

4

Refinement

Selected logo and color palettes are nuanced for final approval

5

Brand elements

If applicable, typography, voice, photography direction and other brand elements are developed

6

Brand guidelines

Includes creation of a living document that helps ensure consistent usage of the brand

We partner with a lot of great brands.

We partner with a
lot of great brands.