brand identity design services

Brand Identity

Designing a distinct brand

A unique, relevant brand identity is an important part of an organization’s story. Whether you need a complete overhaul or just a refresh, our experienced designers can develop a strong visual expression — logo, color palette, typography, voice, graphics — for your brand.

6 Steps of
Brand Identity Process


Creative brief

Getting aligned on the strategy, vision and what makes your brand unique


Logo exploration

Development of logo options for review and feedback; top 2-3 selected for refinement


Color palette

Exploration of different palettes applied to top logo contenders for review and feedback



Selected logo and color palettes are nuanced for final approval


Brand elements

If applicable, typography, voice, photography direction and other brand elements are developed


Brand guidelines

Includes creation of a living document that helps ensure consistent usage of the brand

We partner with a lot of great brands.

We partner with a
lot of great brands.