Since 2009, Tell Your Story has been helping organizations develop & amplify great stories for business success.
AI Insights and Reflections
Earlier this quarter our founder and president George Rafeedie participated in the Marketing AI Conference (MAICON25) in Cleveland. Since then, he’s reflected on his conversations while attending that event and how the AI revolution is shaping our professional lives. Here are four key takeaways from the conference that we at Tell Your Story are carrying forward.
Smarter SEO: Creating Content With AI That Performs
Most organizations invest heavily in digital content but often struggle to make it both engaging and effective in Google’s search results. Today, SEO success requires more than traditional tactics—it calls for integrating AI into your content process. AI-powered tools can enhance every stage of creation, from keyword research and topic planning to optimization and performance tracking. TYS’s Amanda Pollard breaks down 6 ways to use AI to create content that ranks.
How Media Coverage Improves Google Rankings
Every company wants to see its website climb higher on Google’s rankings. Despite consistent efforts with quality content and backlinks, progress can sometimes feel slow. One strategy that often gets overlooked is media coverage. Here’s how it helps SEO rankings:
- Builds Authority: A quality backlink from a reputable source increases the authority of your website.
- Drives Visibility and Traffic: Articles, interviews, or mentions send qualified visitors to your site which is a strong trust signal to Google.
- Extends Reach: Ongoing media exposure leads to more people becoming aware of your brand, and your SEO will improve over time.
Our media relations strategist, Kira Perdue, breaks down why media coverage matters and how to maximize it for maximum impact
Our Incredible Team is YOUR Team
Over the years, we’ve worked with numerous B2B and B2C organizations to develop and amplify their stories and create successful results. One of the core reasons we help clients achieve those results is because with Tell Your Story you get the best-in-class talent of very senior practitioners, and personal attention without the big agency fees. As an independent, nimble agency we are able to get real results in the most efficient ways because our team delivers big-agency thinking and experience without the ramp up time other agencies require.
2026 SEO Trend Predictions
We recently shared our thoughts about how AI is changing SEO tactics. To expand on that, Apoorva Kasam, Associate Editor with TalkCMO, dives into Six SEO Trends to Watch Out for in 2026. In this article she writes, “SEO is evolving faster than ever, and 2026 is set to redefine how brands show up online. As search engines become more intuitive and users expect instant, tailored results, staying ahead in SEO will no longer be about chasing rankings; it will be about building authority, delivering value, and creating seamless digital journeys.”
Wishing You Holiday Peace and Joy
Whether you celebrate Hanukkah (December 14-22), Christmas (December 25), Kwanzaa (December 26- January 1), are observing First and Second Fatemiyeh this month, or any other tradition that is special and important to you and your family, we at Tell Your Story wish you peace and happiness. We’d love to hear how you’re celebrating this season—share a tradition or moment that brings you joy. And let’s tell some stories together in the New Year.
Storytime is published by story marketing agency Tell Your Story Brand Communications Inc. (TYS). Since 2009, TYS has been the alternative marketing partner for organizations of all sizes who have a great story to tell, but don’t have the resources to work with a giant marketing agency. We are integrated marketing communicators who develop and amplify great stories for business success. Our purpose is to bring great people together to accomplish things we wouldn’t be able to accomplish on our own. Let’s make something happen together.
