public relations

FC2

It’s More Than Love – The Female Condom Story

Say the words “female condom” and you’ll get a raised eyebrow, a nervous laugh or worse. But did you know the manufacturer of the FC2 Female Condom is headquartered here in Chicago? The Female Health Company has distributed tens of millions of female condoms to 144 countries around the world since 2007. Recently the company […]

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Forget Relying on Tools. Focus on Developing Your Skills Instead

  If social media is constantly evolving, do social media experts really exist? Good question. Google changes its algorithm. Facebook changes its news feed. How do you adapt when the tools you use for marketing keep changing? The answer is simple: the tools don’t matter. Your foundation does. This article points out that the real

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Business PR Blog

Tell Your Story Shares Rebranding Advice with NBC Chicago’s Inc. Well

Tell Your Story founder George Rafeedie took a turn as guest blogger for Inc.Well, a Chicago how-to business blog, giving some good rebranding advice.   When faced with revamping brand identity, businesses large and small will find these tips valuable. At the core, it is knowing your message and purpose – your story – that

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Telling Your Story: The Importance of Media Training

Telling Your Story: The Importance of Media Training CNN. (8-17-2011). You’ve carefully crafted your message and now you’re ready to spread the word. Now what? Unfortunately, the ‘now what’ can be a purgatory for many companies, nonprofit organizations, and public figures’ messages. After identifying what you want to communicate it’s time to figure out how

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