Last night at Moonlight Studios, the Tell Your Story team proudly accepted a Gold Business Marketing Association of Chicago Tower Award in the social media category for work done for client, USG Corporation. It was a terrific event and celebration of the best and brightest in Chicago B2B marketing. Our winning social media program helped […]
Tell Your Story Brings Home Social Media Gold Read More »
Watch Our Video Recap of Content Marketing World 2014 Read Our Recap of Content Marketing World 2014: For various reasons, some people hate the phrase “content marketing.” To me, after attending the 4th annual Content Marketing World, it is clear that content marketing is just marketing. And always has been. So let’s drop the word content and
Let’s Just Call It Marketing: Content Marketing World ’14 Recap Read More »
At the end of May, the Tell Your Story team attended the three-day BMA14 Conference in Chicago, the largest B2B marketing conference in the world. We joined over 1,000 B2B marketers from over 400 firms to learn the latest trends, thinking, best practices and more about a wide variety of B2B marketing topics. Our team
BMA14: Looking Back at B2B Marketing’s Most Valuable Lessons Read More »
The Tell Your Story office has moved, and we love our new location! In February, we relocated to the historic Civic Opera House at 20 N. Wacker. Built in 1929, it’s home to the second-largest opera auditorium in North America and is considered one of the world’s most beautiful. Within this remarkable space, we work
Tell Your Story Moves Into Historic Civic Opera House Read More »
Hi, everyone, Annie Beard here! I am a Senior Strategic Communication major at Ohio University, and I am interning with Tell Your Story this summer. I met George while he was spending time at Ohio U. as the Visiting Professional of Public Relations at the E.W. Scripps School of Journalism. After a few weeks of
A Word from our Intern Read More »
In recent months, Tell Your Story has welcomed two new team members – Ellen DePodesta and Erin Neal. We can’t be more excited to have their expertise complement what we’re up to at Tell Your Story. And our clients agree. Ellen DePodesta Ellen has more than 20 years of experience in the B2B
Tell Your Story Staffing Up to Tell More Stories Read More »
Dispatches from BMA14: Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago When I sat down and reviewed the schedule for #BMA14, I saw that there was a morning run each day of the conference. I admire those who were able to get up and run at 5:30 each morning
Healthy Habits at #BMA14 Read More »
Dispatches from BMA14: a Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago Profound brevity. A crucial skill in business communications, a beautiful concept, one that I personally applaud, one that I hope more of us can attain. One of my favorite sessions at #BMA14 was led by
Joe McCormack on Profound Brevity Read More »
Dispatches from BMA14: a Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago Karen Walker, SVP of Cisco, presented on the art and science of creating emotional connections with customers this morning. As the b2b buying process continues to change, emotions are playing an integral role in the customer journey.
Emotions and the Customer Buying Process Read More »
Dispatches from BMA14: a Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago Jay Baer, author of the best selling book Youtility, kicked off the last day of BMA14 with a rousing discussion about useful marketing. He defined “Youtility” as marketing that is so good, your customers would pay for it.
Marketing So Good Your Customers Would Pay For It Read More »
Monthly highlights delivered right to your inbox.
